Privacy Policy
Last updated: 15/02/2026
1. Introduction
This privacy policy explains how Base Development ("we", "us", "our") collects, uses, and protects your personal information when you use our website or engage our services.
Base Development is operated by Dan Turnbull trading as Base Development, a sole trader specialising in custom internal solutions using Airtable, Softr, and other no-code tools.
2. Information We Collect
2.1 Information You Provide to Us
When you contact us or use our services, we may collect:
Name
Email address
Phone number
Business information (company name, role, industry)
Project details and requirements
Any other information you choose to provide through our contact forms or communications
2.2 Information Collected Automatically
When you visit our website, we collect certain information automatically through Squarespace's built-in analytics and cookie management system, including:
Browser type and version
Operating system
Pages visited and time spent on pages
Referring website
IP address (anonymised where possible)
2.3 Cookies
Our website uses cookies to improve your browsing experience and analyse website traffic. We use Squarespace's cookie management system, which includes:
Essential cookies: Required for the website to function properly
Analytics cookies: Help us understand how visitors use our website
You can control cookie preferences through your browser settings or our cookie consent banner.
3. How We Use Your Information
We use your personal information for the following purposes:
3.1 Service Delivery
To respond to your enquiries and provide quotes
To deliver consulting and development services
To communicate with you about your project
To store and manage project data using Airtable, Google Drive, and email
To provide technical support and guidance
3.2 Business Operations
To maintain records of our business relationship
To comply with legal and regulatory obligations
To protect our legal rights and prevent fraud
3.3 Marketing Communications
We may keep your contact details to send occasional check-ins, follow-ups, and information about our services. We rely on legitimate interest as our lawful basis for this processing. You can opt out of marketing communications at any time by contacting us via the contact form on our website.
4. Legal Basis for Processing
Under UK data protection law, we process your personal information based on the following lawful bases:
Contract performance: To deliver the services you've engaged us for
Legitimate interests: For marketing communications, business development, and maintaining client relationships
Legal obligation: To comply with accounting, tax, and other legal requirements
5. How We Store and Protect Your Information
5.1 Data Storage
Your personal information and project data may be stored in:
Airtable (project databases and client information)
Google Drive (project files and documentation)
Email systems (correspondence and communications)
Squarespace (website enquiries and analytics)
All storage systems are password-protected and secured using industry-standard security measures.
5.2 Data Location
Some of the tools and services we use may store data on servers located outside the United Kingdom and European Union. Where data is transferred internationally, we ensure appropriate safeguards are in place, such as:
Standard contractual clauses
Adequacy decisions by the UK Government or European Commission
Service providers with appropriate security certifications
5.3 Data Retention
Project data: Retained for the duration of the project and as long as necessary to fulfil our contractual obligations
Contact information: May be retained longer for marketing purposes and maintaining business relationships
Financial records: Retained for 6 years to comply with UK tax and accounting requirements
Website analytics: Retained in accordance with Squarespace's retention policies
When data is no longer needed, it is securely deleted or anonymised.
6. Data Sharing
We do not sell, rent, or trade your personal information to third parties.
We may share your information with:
Third-party tools: Airtable, Google Drive, Squarespace, Softr, Zapier, Make, and other no-code tools necessary to deliver our services
Legal authorities: If required by law or to protect our legal rights
We do not use subcontractors or share your data with other service providers beyond the software tools listed above.
7. Your Rights
Under UK data protection law, you have the following rights:
Right of access: Request a copy of the personal information we hold about you
Right to rectification: Request correction of inaccurate or incomplete information
Right to erasure: Request deletion of your personal information (subject to legal retention requirements)
Right to restrict processing: Request that we limit how we use your information
Right to data portability: Request a copy of your information in a structured, machine-readable format
Right to object: Object to processing based on legitimate interests, including marketing communications
Right to withdraw consent: Where we rely on consent, you can withdraw it at any time
To exercise any of these rights, please contact us via the contact form on the Base Development website.
8. Client Projects and Confidentiality
When working on client projects, we may access, process, or store various types of business data depending on the project scope. This may include:
Business operations data
Customer or employee information
Financial or commercial data
Any other data necessary to deliver the contracted services
We treat all client data with strict confidentiality and implement appropriate security measures. We will only use this data for the purposes of delivering your project and will not use it for any other purpose without your explicit consent.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.
10. Children's Privacy
Our services are designed for businesses, sole traders, and non-profit organisations. We do not knowingly collect personal information from individuals under the age of 16.
11. Changes to This Privacy Policy
We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. The "Last updated" date at the top of this policy indicates when it was last revised. We encourage you to review this policy periodically.
12. Contact Us
If you have any questions about this privacy policy, wish to exercise your data protection rights, or have concerns about how we handle your personal information, please contact us via the contact form on the Base Development website.